{"id":1506,"date":"2026-01-08T12:06:07","date_gmt":"2026-01-08T12:06:07","guid":{"rendered":"https:\/\/blogs.mathworks.com\/startups\/?p=1506"},"modified":"2026-01-08T12:13:17","modified_gmt":"2026-01-08T12:13:17","slug":"startup-spotlight-weg-weiser-gmbh-aims-to-streamline-electric-motor-testing","status":"publish","type":"post","link":"https:\/\/blogs.mathworks.com\/startups\/2026\/01\/08\/startup-spotlight-weg-weiser-gmbh-aims-to-streamline-electric-motor-testing\/","title":{"rendered":"Startup Spotlight: weg\/\/weiser GmbH Aims to Streamline Electric Motor Testing"},"content":{"rendered":"<p>Perhaps some of the best ideas emerge from a simple dinner with friends. And when these ideas lead to a company focused on finding a solution for its own needs, but also for those within major industries, it&#8217;s bound to be an outcome of success.<\/p>\n<p>This is the backstory behind the startup company <a href=\"https:\/\/future-of-tomorrow.com\/\">weg\/\/weiser<\/a>. While working in a laboratory focusing on drive technology, some friends, Christian Kl\u00f6ffer and Philipp Degel, faced a consistent problem. \u201cTesting new motors without the necessary information was always a major headache,\u201d recalls Philipp Degel, CEO of weg\/\/weiser. \u201cWe started looking into the possibility of automatically measuring electric motors, and eventually decided to build a company around solving this problem.\u201d The years of pain were inspiration to come up with a solution for fellow engineers.<\/p>\n<p>Electric vehicles (EVs) have become a backbone of the energy transition. The core of every EV is a complex electric motor. Getting these motors from the lab to the road is a challenging process. For engineers, testing and commissioning new motor designs can be a time-consuming, costly, and expertise-heavy process. Weg\/\/weiser aims to change that with a system that automates and accelerates electric motor characterization, delivering test results faster with exceptional performance.<\/p>\n<p><strong>The Problem: Electric Motor Testing is Slow, Expensive, and Complex<\/strong><\/p>\n<p>The global shift to electromobility is reshaping how people and goods are moved. As new types of electric machines are developed, testing and measuring of these motors\u2019 performance remains a critical bottleneck. Information is required to set operating points for certain conditions, such as the torque to be achieved under a specific speed, voltage, and temperature. This leads to the question of how the necessary complex information should be obtained. Companies are suddenly confronted with new, highly technical tasks.<\/p>\n<p>The current situation is usually such that internally developed solutions have to be constantly modified and adapted to new requirements, or are underutilized. A lack of automation and complex integration increases the time required for commissioning, leading to slower innovation and rising costs for the use of expensive laboratories over a longer period of time<\/p>\n<p><strong>The Solution: weg\/\/weiser\u2019s Automated Universal Motor Test System<\/strong><\/p>\n<p>Weg\/\/weiser\u2019s solution is a <a href=\"https:\/\/future-of-tomorrow.com\/products-solutions\/\">universal test system<\/a> for all types of electric motors. The software provides a fully automated evaluation of all measurement data across the entire speed range, deriving all relevant control parameters for optimal and safe motor operation. The flexible environment can be integrated into existing testbed systems, while allowing for customer-specific adaptations to meet tailored process solutions and expandable to future needs.<\/p>\n<p>\u201cOur mission is to empower our customers to complete their tests in record time with exceptional performance,\u201d says Degel. \u201cWe want anyone to operate and analyze any electrical machine without needing expert-level knowledge.\u201d To face testing complexity for operators, the platform incorporates a simple interface with \u201cone-click\u201d for commissioning, characterization, and evaluation of electric machines.<\/p>\n<p>As Degel puts it, \u201cAutomated measurement routines, combined with detailed data evaluation, achieve the commissioning of electric motors in the shortest time possible.\u201d This approach saves customers significant time and money when bringing new products to market, while delivering reliable, repeatable results.<\/p>\n<p><div id=\"attachment_1507\" style=\"width: 510px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-1507\" decoding=\"async\" loading=\"lazy\" class=\"wp-image-1507\" src=\"http:\/\/blogs.mathworks.com\/startups\/files\/2026\/01\/Picture1-article.png\" alt=\"\" width=\"500\" height=\"301\" \/><p id=\"caption-attachment-1507\" class=\"wp-caption-text\">weg\/\/weiser\u2019s operator interface for testing and commissioning of engines. (Image courtesy of weg\/\/weiser)<\/p><\/div><\/p>\n<p><strong>Accelerating Innovation with MATLAB<\/strong><\/p>\n<p>A key part of weg\/\/weiser\u2019s rapid development of their platform was integrating MATLAB into their engineering foundation. \u201cAs an engineer, you often have the false perception that you could solve the problem better yourself. You must learn that nobody pays you money to reinvent the wheel,\u201d says Degel. \u201cMATLAB gives us the opportunity to focus our energy and time on innovation.\u201d<\/p>\n<p>The company developed sophisticated algorithms for evaluating measurement data in real-time with MATLAB and Simulink. To streamline the transition from development to deployment, weg\/\/weiser uses <a href=\"https:\/\/www.mathworks.com\/products\/simulink-coder.html\">Simulink Coder<\/a> to generate code for their dSPACE system. Finally, the team leverages <a href=\"https:\/\/www.mathworks.com\/products\/compiler.html\">MATLAB Compiler<\/a> to create a front-end for their parameterization and data evaluation tools. <a href=\"https:\/\/www.mathworks.com\/products\/stateflow.html\">Stateflow<\/a> automates even the most complex test routines.<\/p>\n<p>Degel points out that using MATLAB and Simulink enabled weg\/\/weiser to deliver their new platform to market faster and with reduced R&amp;D costs by an estimated 50%. He adds, \u201cThanks to MathWorks tools, we as a small company can still develop very quickly and generate a high output of innovation. As we must be technically on a par with global corporations, this is one of the keys to the [startup] company&#8217;s success.\u201d<\/p>\n<p><strong>Lessons for Founders<\/strong><\/p>\n<p>Weg\/\/weiser\u2019s journey hasn\u2019t been without unique challenges. As an engineer turned CEO, Degel realizes the need to keep the overall product and customer in mind without getting lost in the technical details of the solution. His advice for other founders comes from his own experience. \u201cNever stop learning and always meet people with an open mind. Treating customers with respect and trust is the most important thing. If the customer knows they can rely on us, you build long-term and reliable business relationships,\u201d concludes Degel.<\/p>\n<p>By making electric motor testing faster, easier, and more accessible, weg\/\/weiser is helping drive the future of electromobility.<\/p>\n<p><em>Learn more about weg\/\/weiser: <\/em><a href=\"https:\/\/future-of-tomorrow.com\/\"><em>https:\/\/future-of-tomorrow.com\/<\/em><\/a><\/p>\n<p><em>Learn more about MathWorks Startup Program: <\/em><a href=\"https:\/\/www.mathworks.com\/products\/startups.html\"><em>https:\/\/www.mathworks.com\/products\/startups.html<\/em><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"overview-image\"><img src=\"https:\/\/blogs.mathworks.com\/startups\/files\/2026\/01\/Picture1-article.png\" class=\"img-responsive attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" decoding=\"async\" loading=\"lazy\" \/><\/div>\n<p>Perhaps some of the best ideas emerge from a simple dinner with friends. And when these ideas lead to a company focused on finding a solution for its own needs, but also for those within major&#8230; <a class=\"read-more\" href=\"https:\/\/blogs.mathworks.com\/startups\/2026\/01\/08\/startup-spotlight-weg-weiser-gmbh-aims-to-streamline-electric-motor-testing\/\">read more >><\/a><\/p>\n","protected":false},"author":173,"featured_media":1507,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[7],"tags":[],"_links":{"self":[{"href":"https:\/\/blogs.mathworks.com\/startups\/wp-json\/wp\/v2\/posts\/1506"}],"collection":[{"href":"https:\/\/blogs.mathworks.com\/startups\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.mathworks.com\/startups\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.mathworks.com\/startups\/wp-json\/wp\/v2\/users\/173"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.mathworks.com\/startups\/wp-json\/wp\/v2\/comments?post=1506"}],"version-history":[{"count":5,"href":"https:\/\/blogs.mathworks.com\/startups\/wp-json\/wp\/v2\/posts\/1506\/revisions"}],"predecessor-version":[{"id":1513,"href":"https:\/\/blogs.mathworks.com\/startups\/wp-json\/wp\/v2\/posts\/1506\/revisions\/1513"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blogs.mathworks.com\/startups\/wp-json\/wp\/v2\/media\/1507"}],"wp:attachment":[{"href":"https:\/\/blogs.mathworks.com\/startups\/wp-json\/wp\/v2\/media?parent=1506"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.mathworks.com\/startups\/wp-json\/wp\/v2\/categories?post=1506"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.mathworks.com\/startups\/wp-json\/wp\/v2\/tags?post=1506"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}